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AT THE SAME QUALITY-PRICE RATIO, 86% OF SPANISH PEOPLE WOULD CHOOSE THE BRAND WITH THE HIGHEST SOCIAL CONSCIENCE
AT THE SAME QUALITY-PRICE RATIO, 86% OF SPANISH PEOPLE WOULD CHOOSE THE BRAND WITH THE HIGHEST SOCIAL CONSCIENCE

The internet has turned consumers into an increasingly informed and demanding community. This empowerment, linked in particular to the ability to influence through social media, has made consumers selective not only in terms of quality-price ratio, but in terms of a whole series of values linked to the brand, with which they seek emotional identification... » read more

THE SPANISH IDENTIFY MORE WITH CELEBRITY INFLUENCERS THAN POLITICIANS ONLINE
THE SPANISH IDENTIFY MORE WITH CELEBRITY INFLUENCERS THAN POLITICIANS ONLINE

Celebrities who use social networks generate the most empathy and emotional connection with the Spanish. According to the study on “engagement and emotional connection on social media”, carried out by MARCO de Comunicación, the leading communications and public relations agency in Europe and Latin America based in Spain, online consumers claims to identify most with... » read more

MARCO CELEBRATES LANDMARK REBRANDING
MARCO CELEBRATES LANDMARK REBRANDING

Marco de Comunicación is now MARCO. The most awarded and best valued communications and public relations agency for the eighth consecutive year has a new personality and a unique positioning as both a global expert in the creation of country brands and a leader against climate change. This move also includes a new visual identity,... » read more

MARCO AND CONFORAMA SHARE EXCLUSIVE GLOBAL GRAND MERCURY AWARD
MARCO AND CONFORAMA SHARE EXCLUSIVE GLOBAL GRAND MERCURY AWARD

MARCO de Comunicación together with Conforama has been recognised internationally at the Global Mercury Excellence Awards for the campaign #ActivaTuBienestar (#ActivateYourWellbeing). Aside from winning the Campaigns category outright, the collaboration between MARCO, the most awarded and best-valued PR agency, and Conforama, Europe’s second largest home furnishings retail chain, was honoured with a GRAND Award. Only... » read more

MARCO FINALIST IN RAMÓN DEL CORRAL AWARDS
MARCO FINALIST IN RAMÓN DEL CORRAL AWARDS

MARCO de Comunicación has been shortlisted for an esteemed Dircom Ramón del Corral Award, nominated for creating and implementing a 360º campaign for the World Water Council’s (WWC) flagship event, the World Water Forum, in Brazil. The agency – which already enjoys the status of the most awarded and best valued in Spain – is... » read more

MARCO TRIUMPHS AT THE GLOBAL MERCURY EXCELLENCE AWARDS
MARCO TRIUMPHS AT THE GLOBAL MERCURY EXCELLENCE AWARDS

MARCO, the leading Communication and PR agency in Europe and Latin America headquartered in Spain, has once again triumphed at the latest edition of the Mercury Excellence Awards, winning a total of eight prizes and consolidating themselves for another year as the most awarded and best-valued Spanish agency. The consultancy has now accumulated more than... » read more